U.S. Market Entry Strategy for Enabled Talent

Enabled Talent, a company specializing in talent management solutions, is looking to expand its operations into the U.S. market. The goal of this project is to develop a comprehensive market entry plan that identifies key opportunities and challenges in the U.S. market. The project will involve analyzing market trends, competitive landscape, and regulatory requirements. Learners will apply their knowledge of business strategy and market analysis to create a detailed plan that outlines potential entry strategies, target customer segments, and marketing approaches. The project aims to provide Enabled Talent with actionable insights and a clear roadmap for entering the U.S. market successfully. - Conduct a SWOT analysis to identify strengths, weaknesses, opportunities, and threats. - Research U.S. market trends and competitive landscape. - Identify potential target customer segments and entry strategies. - Analyze regulatory requirements and compliance considerations. - Develop a marketing and sales strategy tailored to the U.S. market.

Enhanced Accessibility for Enabled Talent's Website & Marketing

Enabled Talent is an inclusive hiring platform focused on making employment accessible for people with disabilities. In this project, students will help review and enhance our main website and outreach materials—from text and visuals to key messaging—ensuring our brand communicates clearly and inclusively. We aim to strengthen our digital storytelling and improve how we speak to employers, job seekers, and partners across Canada and globally.

Inclusive Tech Solutions: Enhancing Accessibility through Real-World Projects

This project invites students from IT, business, HR, and marketing to explore how inclusive technologies can remove barriers for people with disabilities. You’ll work with Enabled Talent—a Canadian startup building tools for accessible employment and mental health support. The goal is to support real-world tasks such as improving user experience, analyzing market opportunities, refining accessibility features, and building inclusive communication or training strategies.

Digital Mental Health Companion for Neurodiverse Jobseekers

The project aims to design a digital mental health companion tailored specifically for neurodiverse and disabled jobseekers. Enabled Talent recognizes the unique challenges faced by these individuals in the job market, including stress, anxiety, and the need for personalized support. The goal is to create a user-friendly application that provides mental health resources, coping strategies, and motivational support. This project will allow learners to apply their knowledge of user experience design, mental health frameworks, and digital tools to create a solution that is both practical and empathetic. The application should be accessible, intuitive, and capable of offering personalized recommendations based on user input. By focusing on the specific needs of neurodiverse and disabled individuals, the project seeks to empower users and enhance their job-seeking experience.

AI Wellness Companion for Aging in Place

The project aims to develop an AI-driven wellness companion designed to support older adults in maintaining their independence and emotional well-being while aging in place. This initiative addresses key areas such as healthspan, caregiving, accessibility, and social engagement, which are critical to AgeTech innovation. The AI companion will provide personalized health and wellness recommendations, facilitate social interactions, and offer reminders for daily activities, thereby enhancing the quality of life for seniors. The project will focus on creating a scalable and user-friendly MVP (Minimum Viable Product) that can be easily adapted to meet the diverse needs of the aging population. By leveraging AI technology, the solution will empower seniors to live more independently and stay connected with their communities.

UK Market Entry Strategy for Enabled Talent

Enabled Talent is an AI-powered employment platform bridging the gap between people with disabilities and inclusive job opportunities. With successful partnerships in North America, we are now exploring expansion into the UK—a country with progressive accessibility laws and a strong push for disability inclusion. This project will explore the market potential, ecosystem, and operational considerations for Enabled Talent’s UK launch.

Digital Growth Strategy for Enabled Talent

Enabled Talent aims to enhance its B2B platform by increasing employer sign-ups and promoting inclusive hiring practices. The project focuses on developing a comprehensive digital strategy that leverages LinkedIn content and PPC campaigns to reach HR professionals. Additionally, the project will involve creating a CRM/email funnel to nurture HR leads, optimizing Google Ads for DEI-related search terms, and conducting competitor benchmarking to identify best practices. The goal is to apply classroom knowledge in digital marketing and analytics to drive measurable growth in employer engagement and adoption of inclusive hiring. This project offers learners the opportunity to work on real-world digital marketing strategies, enhancing their skills in SEO, PPC, and CRM management.

Hire Without Barriers: Inclusive Hiring Awareness Campaign

Enabled Talent is launching a national campaign to promote inclusive hiring practices and increase platform engagement from employers and jobseekers with disabilities. This project will help us build a research-backed campaign strategy with clear messaging, outreach tools, and impact goals. Students will apply marketing frameworks to develop recommendations that can drive real change.

Go-to-Market Strategy for Voice-Guided Job App for Blind Jobseekers

Enabled Talent is developing a voice-guided mobile job search app designed specifically for blind and low-vision users. The app aims to make job discovery, application, and onboarding fully accessible through audio-first navigation and inclusive design. This project will support the app’s launch by helping us analyze the market, define user needs, and build a comprehensive go-to-market plan.

Inclusive Hiring Playbook Development

Enabled Talent is building a global platform that bridges the disability employment gap through inclusive, tech-enabled hiring solutions. This project aims to co-create a recruitment and selection playbook that empowers employers to design accessible, equitable, and bias-free hiring systems. The objective is to help organizations attract, evaluate, and onboard talent with disabilities by offering practical tools—from inclusive job descriptions to interview guides and candidate engagement strategies. By aligning with accessibility standards and real-world challenges, the playbook will drive systemic inclusion and provide companies with clear, actionable frameworks. Students will contribute by researching best practices, analyzing gaps in current recruitment approaches, and developing employer-ready content tailored to real hiring needs.

Neuro-Inclusive Digital Companion Enhancement

The project aims to enhance the ResetMe app, an AI-powered mobile companion designed for neurodivergent users. The app currently offers adaptive planning, emotional check-ins, and micro-reset tools. However, there is a need to improve its customization features, ethical data practices, and context-aware interactions to better serve its users. The goal is to create a more calming and non-intrusive user interface that aligns with the unique needs of neurodivergent individuals. This project will involve analyzing user feedback, researching best practices in ethical AI, and implementing UI/UX improvements. The team will focus on ensuring that the app remains user-friendly while integrating advanced AI capabilities to enhance user experience.

Voice-Activated Navigation Assistant for the Visually Impaired

The project aims to develop a cross-platform mobile application designed to enhance the independence and daily functioning of visually impaired users. The app will enable users to control popular applications like WhatsApp and Maps through intuitive voice commands, reducing the need for visual interaction. By focusing on deep accessibility features and seamless app-to-app workflows, the project seeks to create a user-friendly interface that minimizes visual dependency. The goal is to provide a liberating experience that empowers users to navigate their digital world with greater ease and confidence. The project will involve researching existing accessibility technologies, designing user-friendly voice command interfaces, and integrating these features into a cohesive application.

Inclusive Digital Marketing Campaign Development

Enabled Talent is seeking to enhance its digital marketing efforts to effectively reach and engage individuals with disabilities. The goal is to create a series of targeted digital marketing campaigns that promote job opportunities for people with disabilities, ensuring that the messaging is inclusive and accessible. The project will involve researching best practices in inclusive marketing, understanding the unique needs and preferences of the target audience, and developing creative strategies to increase engagement. The team will analyze current digital marketing trends and platforms to identify the most effective channels for reaching the intended audience. By the end of the project, the team will have developed a comprehensive digital marketing plan that aligns with Enabled Talent's mission to support and empower individuals with disabilities in the workforce.

Strategic Market Entry Blueprint for Enabled Talent

Enabled Talent is an AI-driven platform designed to connect individuals with disabilities to inclusive job opportunities. The project focuses on exploring strategies for global expansion. Students will research market trends, identify growth opportunities, and create a practical plan to help Enabled Talent grow its reach and impact with accessible and inclusive solutions. Scope of Work & Deliverables: Problem Identification & Market Opportunity - Research employment and accessibility challenges in the market. - Define a clear business challenge supported by data and relevance. Innovative Solutions & Feasibility - Suggest a practical and scalable hiring solution that aligns with the platform's goals. - Assess its feasibility and explore how it stands out from competitors. Business Model & Value Proposition - Create a structured business plan using simple frameworks like BMC or Lean Canvas. - Develop and validate a clear value proposition with feedback from users or partners. Financial Planning & Sustainability - Prepare financial projections, including revenue, costs, and sustainability strategies. - Present a financial outlook suitable for potential investors. Implementation Plan & Strategy - Outline a step-by-step plan with milestones and resource needs. - Identify risks and suggest ways to reduce them. Use of Technology - Recommend digital tools like AI, automation, or analytics to improve the strategy. - Show how technology can enhance access, reach, and user experience. Data-Driven Approach - Use customer feedback and key metrics to guide decisions. - Ensure all recommendations are evidence-based and aligned with the platform’s goals.

Strategic Market Positioning and Pitch Development

Title: Inclusive AI Hiring Platform – Market Strategy & Investor Readiness Project Scope: Enabled Talent is an inclusive employment platform using AI to connect people with disabilities to accessible job opportunities. We’re seeking strategic consulting support to refine our market strategy and prepare for upcoming fundraising. The project will involve: Market Research: Conducting primary and secondary research to evaluate inclusive hiring trends, stakeholder needs, and accessibility mandates. Market Positioning: Identifying key user segments and developing value propositions tailored to employers, nonprofits, and public sector partners. Competitive Advantage: Analyzing comparable platforms to map differentiators, AI tools, and service models. Pitch & Deck Development: Strengthening our investor pitch and supporting materials for fundraising and partnership outreach. This project will support our growth roadmap and improve investor alignment as we scale.

Grant Proposal Development

Enabled Talent is seeking to enhance its efforts in promoting inclusive employment opportunities for people with disabilities by designing a comprehensive grant proposal and results-based framework. The project aims to map a theory of change that clearly outlines the steps and strategies necessary to achieve meaningful employment outcomes for individuals with disabilities. Students will conduct research to identify and propose measurable impact indicators that align with global best practices in inclusive employment. The project will involve analyzing existing strategies and frameworks to ensure that the proposed approach is both innovative and effective. By aligning the strategy with international standards, Enabled Talent aims to strengthen its position as a leader in inclusive employment advocacy and implementation.

animated educational videos

Enabled Talent aims to advance disability inclusion through a series of short, animated educational videos that promote accessibility in education and employment. This project will focus on creating clear, engaging, and informative content that raises awareness, challenges stigma, and inspires inclusive practices among educators, employers, and communities. Through collaborative scripting, storyboarding, and animation, the team will transform complex topics into accessible narratives that reflect our mission—making inclusion understandable, relatable, and actionable for all.

Strategic Market Entry Plan for Inclusive AI Hiring Platform

Enabled Talent is preparing to expand its Inclusive AI Hiring Platform into the U.S. and Canadian markets. Designed to transform the recruitment process through inclusive, accessibility-focused AI tools, the platform supports employers in building diverse, equitable workplaces. This project invites learners to create a strategic market entry plan, identifying key opportunities, risks, and the competitive landscape across both regions. Students will apply skills in market research, strategic planning, and AI-driven innovation to address real-world challenges tied to international expansion and inclusive employment. Key Objectives: Conduct a competitive analysis of inclusive hiring and HR tech platforms in the U.S. and Canada. Assess current trends in disability employment and AI-based recruitment. Identify relevant labor laws, compliance requirements, and accessibility mandates. Define key customer segments (employers, jobseekers with disabilities, nonprofits). Evaluate market barriers and regional differences in tech adoption. Design a scalable, accessible business model adapted for each region. Build a go-to-market strategy with localized messaging, pricing, and outreach. Explore AI, automation, and assistive tech integrations to maintain innovation. Align financial projections with growth targets and operational needs. Deliver a comprehensive market expansion plan with timelines, risks, and action steps.

Inclusive Hiring Strategy for People with Disabilities in Canada

Project Description: This project aims to create a comprehensive strategy for inclusive recruitment and onboarding of individuals with disabilities in Canada. The student team will research national and provincial legislation, identify best practices, and recommend improvements to current hiring systems. The final output will support organizations in building equitable, accessible, and compliant HR frameworks aligned with Canadian employment law and inclusion mandates. Key Scope and Deliverables: Review federal and provincial legislation (e.g., Accessible Canada Act, AODA). Analyze inclusive hiring mandates, employer obligations, and tax incentives. Evaluate workplace accommodation policies and trends. Benchmark inclusive hiring practices from leading Canadian employers. Identify common barriers in job descriptions, interviews, and onboarding. Review tools for accessible screening and applicant tracking systems. Propose a compliant and inclusive recruitment framework. Create guidelines for training HR staff on disability inclusion. Draft accessible onboarding policy templates and interview rubrics. Provide a summary report with legal references, case examples, and recommendations.

Neurodivergent Workplace Well-being Framework

Enabled Talent seeks to develop a comprehensive workplace well-being strategy tailored to the unique needs of neurodivergent employees. The project involves researching mental health challenges, stress factors, and inclusive practices across various industries. The goal is to design a framework that organizations can adopt to foster psychological safety, improve retention, and enhance overall employee satisfaction. By understanding the diverse ways neurodivergent individuals work, students will create a strategy that helps employers recognize and adapt to these differences. This project will enable organizations to create supportive environments that cater to neurodiverse employees, ultimately leading to a more inclusive and productive workplace.

Inclusive Hiring Awareness Campaign

Enabled Talent is seeking to enhance its national presence and encourage inclusive hiring practices among Canadian employers. The goal of this project is to develop a comprehensive integrated marketing communications campaign that raises awareness about Enabled Talent's mission and services. The campaign should focus on promoting the benefits of inclusive hiring and accessibility in the workplace. Learners will conduct research to gain insights into the target audience, which includes Canadian employers and HR professionals. Based on these insights, the team will craft a creative strategy that aligns with social impact goals. The campaign will utilize various promotional tactics, including digital media, social media, and traditional marketing channels, to effectively reach and engage the target audience.

Data Privacy Compliance Strategy Development

Enabled Talent, an inclusive employment platform, is seeking to enhance its data privacy compliance strategy to ensure the protection of user information and adherence to relevant regulations. The platform connects diverse job seekers with employers, necessitating the collection and handling of sensitive personal data. The project's goal is to develop a comprehensive strategy that aligns with current data privacy laws, such as GDPR and CCPA, and addresses the unique needs of an inclusive employment platform. Learners will analyze existing data handling practices, identify potential compliance gaps, and propose actionable improvements. This project provides an opportunity for learners to apply their knowledge of data privacy regulations and strategic planning in a real-world context.

UI/UX Design for Inclusive and Accessible Experiences

Enabled Talent is seeking to enhance the user interface and user experience of its existing SaaS platform to improve accessibility, user engagement, and satisfaction. While the current design is functional, it lacks the intuitive flow and modern design language expected by today’s users. This project invites students to collaborate on redesigning key interface elements, applying UI/UX best practices, accessibility standards (e.g., WCAG), and inclusive design principles. In addition to UI/UX redesign, students will contribute to web accessibility research—exploring how to make platforms more usable for individuals with disabilities, including screen reader compatibility, keyboard navigation, and sensory-sensitive design. The project offers hands-on experience in wireframing, prototyping, user testing, and iterative design. It’s an opportunity to work closely with a purpose-driven team while solving real-world challenges in inclusive tech.

Strategic Growth & Market Expansion for Inclusive Employment Platform

Enabled Talent aims to solidify its position as the leading inclusive employment platform in Canada. The project involves conducting a comprehensive competitive landscape analysis to identify key opportunities for market expansion. Learners will analyze industry trends, assess competitor strengths and weaknesses, and explore strategic growth initiatives. The goal is to provide Enabled Talent with actionable insights that will inform their market positioning and expansion strategy. This project allows learners to apply their knowledge of market analysis and strategic planning, focusing on the inclusive employment sector. The tasks are closely related and can be completed by a team of learners specializing in business or marketing.

AI-driven employment platform built for people with disabilities.

Project Title: AI-Powered Innovation for Inclusive Employment Project Description: This project explores how artificial intelligence can transform inclusive employment for the 1.3 billion people with disabilities globally , including over 600 million who are unemployed . Enabled Talent is an AI-powered job platform connecting individuals with disabilities to meaningful work through adaptive tools, job-matching algorithms, and accessibility-first design. Learners will review current AI technologies in job matching, accessibility, and adaptive learning , and assess opportunities to enhance platform features through software development, UI/UX design, app development, and data analysis . The goal is to provide insights and recommendations that advance Enabled Talent’s mission and market reach.